Buruh

A HOUSEHOLD NAME TRUSTED SINCE THE 1970s, home chefs in Malaysia prefer Cap Buruh Cooking Oil to prepare delicious meals for the whole family to enjoy.

Being the palm oil industry pioneer, Cap Buruh is made in accordance with stringent and top quality manufacturing standards, producing a 100% pure golden palm cooking oil, which is cholesterol free and naturally rich in vitamin E.

Cap Buruh has passed rigorous frying test cycles and diligent quality control by the Malaysian Palm Oil Board (MPOB) Research Centre. It is the only brand in Malaysia recognised for its product’s unique selling point of “Tahan 3X Goreng”, which means it can withstand 3 times frying cycles, and thus provides deep-frying stability while maintaining the crispiness and great taste of food.

The natural antioxidants in its formulation act as a shield, protecting the oil’s fatty acids from oxidative deterioration after each use, and thus extending the durability of the oil.

Not resting on its laurels, the brand launched a new communications campaign recently, “Usah Gugup, Cap Buruh Pasti Rangup!” Based on the insights from its loyal consumer experience and beliefs, Cap Buruh wants to resonate with them by emphasising the ‘Extra Crispiness’ of food when fried with Cap Buruh Cooking Oil

Versatile for all types of cooking, Cap Buruh continues to receive excellent loyalty from Malaysian customers and will continue to provide good quality for home chefs to cook up tasty meals.

Cap Buruh is the only brand in Malaysia recognised for its product’s unique selling point of “Tahan 3X Goreng”