FOR MORE THAN 75 YEARS, CADBURY has been woven into the fabric of Malaysia, building on a rich heritage of generosity to enrich lives across generations. Each purple-wrapped piece of Cadbury chocolate offers a taste of joy that celebrates local heritage and the brand’s longstanding legacy. Our plant in Shah Alam, which produces Cadbury Dairy Milk chocolate, is certified halal by JAKIM and adheres to the highest food safety and quality standards. 

At the heart of Cadbury is our belief in inspiring goodness. This is brought to life through heartwarming campaigns celebrating simple acts of generosity. ‘For You, I Would’ paid tribute to everyday kindness, while ‘Kuih Raya Dari Hati’ mobilised home bakers to create a record-breaking 150,000 chocolate tarts for charity during Ramadan. In 2024, we delighted consumers with a trio of multisensory experiences – Cadbury Dairy Milk Bubbly, Crisp-It, and Oreo – offering a unique combination of tastes and textures. We also launched Cadbury Cookies in Malaysia, expanding our range of indulgent treats.

Beyond taste, we are committed to sustainability by producing our products safely and sustainably, using less energy and water, and reducing waste and the carbon footprint in our supply chain. Nearly 100% of our chocolate is sustainably sourced from the Mondelez International Cocoa Life programme. 

For generations, Cadbury has set the gold standard for milk chocolate, exemplified by our generous recipe that includes the goodness of a glass and a half of milk. We are very proud we have won the hearts of Malaysians, and we remain committed to doing even better, crafting chocolates with a flavour that consumers will love for many more years to come.