FOR MORE THAN 35 YEARS, CONDURA has been using consumer insights to gain knowledge of the Filipino market. These learnings has enabled Condura to create durable and practical refrigeration solutions. For example, it discovered that many customers were food entrepreneurs who ran small side businesses using their refrigerator. This led Condura to design the Negosyo Pro Refrigerator, a fridge whose features – such as a bigger freezer, faster cooling, more storage space, and more durable wire shelves and plastic parts – are suitable for small businesses.

A wholly owned subsidiary of Concepcion Industries Corporation, today Condura is a leading brand in refrigerators and freezers in the Philippines, with a strong presence in the residential and light commercial market.

This year marks another milestone for Condura with the launch of its locally produced Storage+ No Frost Top Freezer Refrigerator. Designed with the changing Filipino lifestyle in mind, the Condura Storage+ has a freezer capacity of 20kg to reflect changing shopping habits of Filipino consumers. To ensure product freshness, it also freezes meat and fish 20 per cent faster than other comparably sized fridges.

And, like most Condura refrigerator products, the Condura Storage+ uses inverter technology combined with R600a refrigerant, which is less harmful to the environment and gives consumers better energy efficiency. 

Condura recently expanded into other home appliance categories, such as washing machines, free-standing cookers, and small domestic appliances like microwaves and dehumidifiers.

Visit www.condura.com