BRIDGESTONE’S COMMITMENT TO QUALITY AND INNOVATION stems from its passion for improving the safety and lives of people. Through this mission, Bridgestone Singapore boasts one of the largest dealer and partner networks in the country. It is also a leading tyre and solutions provider to, among others, Singapore’s public bus transport providers.
Bridgestone monitors the tyre market closely to learn more about consumer and market demands. This gives the company a competitive edge in product strategy and R&D investments. One such innovation is its ‘Run-Flat Tyre’ Technology, which allow cars to drive up to a maximum speed of 80km/h and a distance of 80km after a tyre puncture. Other Bridgestone industryleading technologies include the ‘NanoPro-Tech’, a technology that allows the company to create new tyre materials and compounds to enhance tyre performance, ‘Cooling Fin’ technology which prevents overheating on a deflated tyre as well as Bandag, Bridgestone’s Tyre Retread solution utilised for commercial vehicles to help fleet owners reduce cost of ownership and operations.
For commercial trucks and buses, Bridgestone relies on Tirematics solution to facilitate fleet management. Using sensors and a cloud-based engine, Tirematics enables real-time monitoring of tyre pressure and temperature of the entire fleet to enhance the overall operational efficiency.
“Digital Innovation is a key growing segment of Bridgestone’s business strategy as evident in our deployment of Tirematics Solution for Yard Management,” says Tao Yang, Operation Director of Bridgestone Tyre Sales Singapore Pte Ltd. “We are constantly exploring new ways to combine our core tyre expertise with a wide range of digital solutions to deliver safe and sustainability mobility and to add value to our customers.”